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Friday, March 4, 2011
The International Geneva Motor Show (French: Salon International de l'Auto) is an annual auto show held in March in the Swiss city of Geneva. The show is hosted at the Geneva Palexpo, a convention centre located next to the Geneva Cointrin International Airport. The Salon is organised by the Organisation Internationale des Constructeurs d'Automobiles, and is considered an important major international auto show
The advertising agency Polyconsult has demonstrated an important sensitivity to currently popular trends. Once again, this group from Bern has won the competition to design the poster for the Geneva International Motor Show. The competing creators developing the theme for 2011 were inspired by the following ideas:
”The most innovative automotive technology is nothing if the human factor is not at the centre of the thinking behind it. An automobile must provide us with individual transport, while reflecting our automotive lifestyle. It must be safe and easy to use, so that we can enjoy our driving without any problems. However, thanks to the latest technologies, it must also protect our human values.”
Areas of the show:
1. Motor cars 3 or 4 or more wheels.
2. Electric cars and alternative powered cars.
3. Special bodywork for motor cars, car design, engineering.
4. Converted cars (tuners).
5. Accessories and parts for motor cars
6. OEM : original equipment manufacturers
7. Workshop installations for the repair and maintenance of motor cars
8. Miscellaneous products and services related to the car industry
9. Animation / Attractions.
from: wikipedia.com, salon-auto.ch and carscoop.blogspot.com
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