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Wednesday, December 15, 2010

Famous for their range of iconic British sports cars, Aston Martin have been focusing on widening their market lately, firstly with the Rapide, a four door sports saloon and now with the micro sized Cygnet. The announcement raised a lot of eyebrows as the car is so far from the typical type of car that the car manufacturer sells. Aston Martins official line is that the Cygnet is a "luxury commuter car" which "sees the company's core values engage with a new environment". The actual reason for the Cygnet's existence is to help the company comply with European emission rules. The high efficiency of the new super mini helping to bring down the average emissions across the range.

http://1.bp.blogspot.com/_FoXyvaPSnVk/TQkuBV9sZAI/AAAAAAADvX4/cJhbZR0o1qA/s1600/Aston-Martin-Cygnet-iQ-3.jpg

http://3.bp.blogspot.com/_FoXyvaPSnVk/TQkuBnOp8_I/AAAAAAADvYA/tiOVdGCG8GY/s1600/Aston-Martin-Cygnet-iQ-4.jpg

Our next favorite car is the Aston Martin Cygnet. The Cygnet is a small two car that was built to be an efficient yet fun car to drive. The reason why we chose this car is because this is the car that will keep the Aston's that we know today alive. The car doesn't really fit the company's vision for high end luxury performance cars, but while emissions standards are increased across the world this little car will help the company to continue producing their gas guzzling models

http://2.bp.blogspot.com/_FoXyvaPSnVk/TQkuCEmyecI/AAAAAAADvYI/V5FKVURax4w/s1600/Aston-Martin-Cygnet-iQ-5.jpg
2011 The luxury mini Aston Martin Cygnet

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